World Flooring Forum (WFF) will gather over 500 professionals covering the whole supply chain: wood flooring manufacturers, material suppliers, solution providers, distributors, and retailers.

 

WFF will invite the wood flooring association leaders from US, Europe, Japan, Brazil, India ad South Africa to join the forum. They will take half day to analyze the wood flooring markets in these countries and answer the questions from the delegates.

 

There is a big contrast between China and the traditional market such as US and Europe, so the mutual benefits can be found by learning the local experience from each other. The forum will invite the leaders from Power Dekor, Shengda Wood , Nature Flooring , A&W Woods Elegant Living,,Jinqiao Flooring Group , Dasso Flooring, , Sino-Maple (Shanghai), Zhejiang SHIYOU Timber , Der Group, Treessun flooring, Kentier Wood, Zhejiang Yongyu Bamboo, Lodgi Floor, etc. They will join the panel discussion about building the channel of distribution and branding.

 

The strict environmental standards are the challenges to most of the wood flooring manufacturers in the world. The experts from the international organizations and CNFPIA leaders will lead the panel to analyze the latest environmental standards.

 

Chinese three-layer engineered wood flooring industry has formed a complete system. However, the domestic market of three-layer engineered wood floors is still to be developed as 80% of the products are exported. Now Chinese main three-layer engineered flooring corporations have formed an alliance to explore the ways of developing the domestic market. In this speech, the speaker will dissect the Chinese market and share the latest market strategy.

 

The agents, distributors, retailers, home décor stores are playing an essential part between flooring manufacturers and customers. They should be trusted to foresee the market trend. The panel discussion among them will give the delegates the most interesting market feedbacks and insights.